Content development and strategic marketing communications planning for higher education.

From search optimized content for websites to email marketing and direct mail, as your higher education copywriter my #1 priority is to deliver marketing communication materials that meet your goals.

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University and college administrators, student affairs and alumni personnel, fund developers, program directors, educational publishers and editors represent the higher education professionals I partner with.

Browse around. Get a feel for my marketing expertise and passion for higher ed.

Learn why SEO copywriting inspires quick and robust interaction for recruitment campaigns. See how direct response copywriting motivates donors to take the time-sensitive action you’ve requested in your mailpieces and social media content.

Or start with an integrated strategic marketing communications plan that sets direction for your short and long term goals.

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Sonya is a TRUE professional!!! Not only did she write great sales copy without sounding too ‘salesy’, she also helped us tighten our concept, and went above and beyond what was expected. If you are looking for a quality writer and/or marketing specialist, Sonya’s portfolio speaks for itself. A+++
Monique Vautour, CEO of Stuff that Works

You’ve heard it all before but I had to tell you what a terrific job you did on the Washington Weekend pieces. Thanks again for the great work and your excellent sense of humor. You were blast to work with.
Jon Marmor, Publications Director, University of Washington

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Sonya is a brilliant strategic thinker and innovator who uses her expert knowledge and sound judgment to drive focused marketing decisions. Not only does she have vision, but she knows what needs to be done to achieve that vision. Her extensive product marketing expertise, can-do attitude, ability to motivate others to work collaboratively towards a common goal and uncanny understanding of consumers, greatly contributed to our organization’s successful marketing campaigns. I hope to work with Sonya again as I’ve met few others who share her unique mix of talents.

Carll Frye, Principal, Information Solutions Group

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